by Glyn | Jan 22, 2020 | Glossary
“An event or occurrence which leaves an impression on someone.” en.oxforddictionaries.com. Customers inevitably have experiences at every touch point. Since experiences are inevitable, we should plan them to be positive and not leave them to chance.
by Glyn | Jan 19, 2020 | Glossary
Heart – The emotions people feel about what happens to them, those they care for, and the world around them. Mind – A person’s capacity for self- and world-awareness, evaluation, reasoning, and rational thought. Spirit – Concern for the welfare and...
by Glyn | Jan 19, 2020 | Glossary
Hypothesis – singularHypotheses – plural A fancy name for a guess or assumption. Having a guess or assumption is not a crime. What is perhaps criminal is acting on a guess or assumption without evidence – doesn’t make a lot of sense really. A...
by Glyn | Jan 18, 2020 | Glossary
A business does not exist in a vacuum – its existence and activities have an effect on its respective industry environment and vice versa. Industry Structural Analysis is analysis to establish whether an industry is or can be structurally attractive, meaning, “is...
by Glyn | Jan 18, 2020 | Glossary
Innovate, Innovating, Innovation: “Make changes in something established, especially by introducing new methods, ideas, or products.” en.oxforddictionaries.com. “The effort to create purposeful, focused change in an enterprise’s economic or social potential.” Classic...
by Glyn | Jan 18, 2020 | Glossary
ISO 9000:2005, Quality management systems – Fundamentals and vocabulary.
