What Comes First, Mission or Vision?

So here’s the perennial trick question, “what came first, the chicken or the egg?” The trick is that there’s no trick, the egg came first, but what hatched was a different chicken. Ok, I’m not going to delve further into evolutionary biology, as I’m simply using that...

Values, Vision, Purpose, Strategy, and Mission

As with any field of human endeavour, the business field has its share of business terms and jargon. What I find frustrating is the imprecise and inconsistent usage. Terms in common use are aim, goal, mission, purpose, strategy, values, and vision. Following my don’t...