by Glyn | Oct 5, 2018 | Blog
The Thinker, is a bronze sculpture by Auguste Rodin. Rodin first conceived the figure as part of his work The Gates of Hell commissioned in 1880. [Wikipedia, September 2018]. When I first saw the statue, I was captured by the concept (in my mind) of a person thinking...
by Glyn | Oct 3, 2018 | Blog
Please note: this brief post and the fuller discussion have been superseded respectively by:https://www.dontthinkcheck.co.nz/blog/the-ten-forces-model-in-brief/https://www.dontthinkcheck.co.nz/blog/the-ten-forces-model-industry-structural-analysis/ The Five Forces...
by Glyn | Oct 3, 2018 | Blog
The 4Ps marketing-mix model is a tool “to help develop a package that will not only satisfy the needs of the customers within the target markets, but simultaneously maximise your organisation’s performance.” Key Management Models, Steven ten Have et al. The Ps stand...
by Glyn | Sep 14, 2018 | Blog
To assist with our understanding of how we affect the value our customers receive, the relationship between benefits and costs can be expressed as an equation. To learn more, please use this link....
by Glyn | Sep 14, 2018 | Blog
The role that luck plays in business success is very understated. When I studied for my MBA, the distinct (possibly false) memory I was left with is that if you have a killer product or service and you’re more cleverer than the next MBA at marketing and branding yada...
